"Habibi is a charming villa situated in the serene ‘West Golf’ setting of El Gouna, which is a relaxing and peaceful retreat. This modern villa has been built in typical Nubian style with beautiful domed ceilings in both the living areas and bedrooms. Attractively decorated throughout, Habibi features all the facilities you would require whilst on holiday for complete comfort and relaxation. Offering air-conditioning throughout, it also benefits from a lovely open-plan lounge and dining area, and a flat-screen television with multiple English channels and a DVD player. The kitchen is fully-equipped and comes with a handy water dispenser. Habibi is perfect for outdoor living, and the ideal place to unwind. The covered terrace, complete with seating area and built-in barbecue is a wonderful place to dine alfresco, meanwhile the large infinity pool boasts a whirlpool. The terrace area gives you direct access via steps down to the beautiful lagoon and your own jetty, which looks even more special when the sunsets."
James Villa have used the adjectives "relaxing and peaceful" to describe El Gouna to decribe how your trip to this destination would be as it makes it very appealing and desireable to go to. By using these words they immediatley target couples without children that want to go away to have a quiet stress free trip and this makes it attract them.
By using the adjective "beautiful" to describe the lagoon they make the location more attractive to the reader. The writer not only wants to sell the villa to the reader but also the location as the two things together make someone have a good holiday which the reader will take into consideration when deciding to use the villa.
"Zulema is situated on a large plot within the desirable, yet peaceful South Marina area of El Gouna. The villa is spacious, light yet cosy, and has been tastefully decorated in a modern style, providing a feeling of relaxation and comfort. Equipped with everything which you may need, it provides air conditioning throughout, and Satellite television with English channels. Zulema is perfect for outdoor living, and offers pretty gardens and a huge, private terrace area around a delightfully inviting swimming pool. The Abu Tig Marina, is only a 5 minute walk away, and here you will find an abundance of shops, bars and restaurants, surrounding the pretty marina, as well as the ‘Cheeky Monkeys’ area, complete with crazy golf and kids play area."
The adjective "modern" to describe the decoration of the villa makes it appealing a reader that doesn't like the old fashioned taste and wants to stay somewhere new and fresh. It makes the villa sound looked after and somewhere that you would like to stay in. This villa is more trying to appeal to a family so inform the reader about the "cheeky monkeys area" and the "kids play area" so they have entertainment for them.


Lovely analysis so far, Rachel! Love how you are beginning to explore contextual factors re audience!
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